“Synapse will help us hugely by making it easier for the right people to connect on the right topics.”

“Synapse creates better connections between journalists and PR professionals, helping our trusted brands to deliver quality and highly relevant news to our readers.”

“The idea of only receiving targeted pitches and avoiding those with no relevance to me is appealing and would save me a lot of time on a daily basis.”

“We see how a marketplace of PR pitches helps deliver relevant ideas to journalists in a more manageable way, compared with email, which regularly overloads our writing staff.”

“Synapse helps to put everything in one place. I often will put call outs on social media for experts or look around in 1000s of emails so this is more efficient. I would definitely recommend.”

“Synapse has been really helpful the last few days. I’ve had a few PRs come forward with comments and extra info which has meant I’ve managed to publish stories that I wouldn’t have been able to do without the expert insight.”

“The idea of being able to visit one site to get a look at all the stories relevant to me and avoid distracting and unwanted contact with PR offices really appeals to me. Synapse will put me in charge of the process.”

“It’s not easy to maintain those vital media relationships. Synapse is a great way of connecting and building mutually beneficial partnerships between PRs and journalists.”

“So far I haven’t yet quite found what I am looking for in a database and outreach platform, but Synapse looks set to do everything I need.”

“The answer to all of my prayers!”

“Synapse strives to strengthen the relationship between PR professionals and journalists by providing a seamless platform to share stories and pitches.”

“Synapse will help us to communicate high-quality, relevant content whilst enabling journalists to easily engage with us in order to ensure they have the correct information they need for their stories.”

“We’re really excited to see what Synapse can do for us and our clients. A platform that can help us create more meaningful connections with journalists and help create efficiencies in how we work together holds real potential.”

“Media excellence means meeting journalists where they are, and tools which help that happen are a good thing. If Synapse can help mitigate ‘death by email’, it’ll be a value-add to hacks and flacks alike.”

“We’re interested to see how the Synapse platform develops. We invest significant time tailoring our pitches and content, so it reaches the right journalists. But we can see the potential for this platform to make that process easier, deliver faster feedback and increase our impact.”

“Synapse offers a new and effective way for PRs and journalists to connect; spelling the end to outdated mass pitching. It’ll mean both groups can find the content and contacts they need, at the time they need it – building focused connections, which are still so important, whilst saving time.”

“We are really looking forward to the launch of Synapse. Seeing what journalists are writing about in real time will be invaluable and will help us tailor our pitches to the relevant media at the right time.”

“At the heart of Synapse lies an unprecedented innovation – the world’s inaugural ‘Stories Marketplace’. Journalists will discover a cornucopia of relevant stories, sources, captivating content, and stimulating discussions within its digital realm.”

“It’s exciting to see a professional marketplace being established which allows PRs to pitch stories and establish new relationships with media. Journalists often refer to their out-of-control inboxes so it’s good to see someone addressing this issue, as well as potentially opening up lots of opportunities.”